Feel the difference

with Fridah every day is a good towel day.

Towels made for moments.

Designed in Australia, made responsibly in Portugal. Small-batch, considered designs using high quality OEKO TEK certified cotton.

DISCOVER THE COLLECTION

Quick buy
OASIS BATH SET | Blue Haze Houndstooth (PRE-ORDER)
$140.00 AUD
Quick buy
OASIS BATH SET | Affogato Salento Stripe (PRE-ORDER)
$140.00 AUD
Quick buy
OASIS BATH SET | Affogato Rio (PRE-ORDER)
$140.00 AUD
Quick buy
OASIS BATH SET | Cactus Salento Stripe (PRE-ORDER)
$140.00 AUD
Quick buy
OASIS BATH SET | Mixed Salento Stripe (PRE-ORDER)
$140.00 AUD
Quick buy
OASIS BATH SET | Tan Salento Stripe (PRE-ORDER)
$140.00 AUD
Quick buy
GOLDEN HOUR BATHING SET | Build your own (PRE-ORDER)
$190.00 AUD

1 review
Quick buy
SUNDOWN BATHROOM SET | Tan Salento Stripe (PRE-ORDER)
$320.00 AUD
Quick buy
SUNDOWN BATHROOM SET | Cactus Salento Stripe (PRE-ORDER)
$320.00 AUD
Quick buy
SUNDOWN BATHROOM SET | Affogato Salento Stripe (PRE-ORDER)
$320.00 AUD
Affogato

1 review
Quick buy
SUNDOWN BATHROOM SET | Affogato Rio (PRE-ORDER)
$320.00 AUD

1 review
Quick buy
OUT OF OFFICE SOLO TIME SET | Blue Haze
$200.00 AUD

3 reviews
Quick buy
OUT OF OFFICE BATH SET | Blue Haze
$300.00 AUD

3 reviews
Quick buy
OUT OF OFFICE TOWEL | Blue Haze
$130.00 AUD
Blue Haze

5 reviews
Quick buy
BORDER BATH MAT | Blue Haze
$49.00 AUD

1 review
Quick buy
DISCOVERY HAND TOWEL PAIR | Build your set
$60.00 AUD

9 reviews
Quick buy
HAND TOWEL | Houndstooth Blue Haze
From $36.00 AUD

1 review
Quick buy
HAND TOWEL | Mosaic Stone
From $36.00 AUD

2 reviews
Quick buy
HAND TOWEL | Affogato Rio
From $36.00 AUD

1 review
Quick buy
BATH SHEET | Affogato Rio (PRE-ORDER)
From $110.00 AUD

2 reviews
LOVED BY OUR COMMUNITY

100% 5 Star Reviews

Hear why people keep coming back to Fridah.

CUSTOMER REVIEWS
As seen in