Starts tonight 7.30pm AEST

Birthday Sale

50% OFF all our heritage collection, sets and your favourite pieces for two days only.

Build your cart

The core range

your bathroom, upgraded

Statement towels woven in Portugal from certified OEKO-TEX cotton. Bought once, not every year.

Shop towels

best sellers
Salento Stripe Bath Sheet in Cactus

Salento Stripe Bath Sheet in Cactus

Salento Stripe Bath Sheet in Cactus
$120.00
$120.00
Salento Stripe Hand Towel in Cactus

Salento Stripe Hand Towel in Cactus

Salento Stripe Hand Towel in Cactus
$40.00
$40.00
Salento Stripe Bath Sheet in Affogato

Salento Stripe Bath Sheet in Affogato

Salento Stripe Bath Sheet in Affogato
$120.00
$120.00
5 Piece Bathroom Set in Salento Stripe, Cactus

5 Piece Bathroom Set in Salento Stripe, Cactus

5 Piece Bathroom Set in Salento Stripe, Cactus
$360.00
$360.00
Salento Stripe Bath Sheet in Cactus

Salento Stripe Bath Sheet in Cactus

Salento Stripe Bath Sheet in Cactus
$120.00
$120.00

Founding access — 24 September

dry. sleep. wrap

Discover The Recovery System. An antibacterial towel, silk pillowcase and hair wrap, designed to work together as one nightly system for skin and hair.

Join the waitlist

the practice

See the practice
white face towel with Fridah logo
01BARRIER TOWELsoon

Antibacterial face towel
02RESTORE CASEsoon

Organic silk antibacterial pillowcase
03REPAIR WRAPsoon

Antibacterial hair towel wrap
01 · 02 · 03THE RECOVERY SYSTEMsoon

All three, matched

everything that touches you matters

Recovery 01, 02 and 03 carry the same antibacterial treatment. One system, already decided.

Get on the list

flat rate shipping

Free on orders over $250

made in portugal

Certified 100% OEKO-TEX cotton

30 day returns

Because we know you'll love your new towels